Your company is growing. After months of late nights, you have a product ready to launch, ready to actually get out and sell. You really need one of those fancy CMOs or digital agency types to help push this in the right direction. The problem: that's not in the budget. Besides, you don't need a full-time marketing big-shot; what you really need is a senior-level, part-time "marketing-sales-digital-traditional-advertising-PR guru" all in one. Yeah, that's what you need. I can help. Call me. Or text (I'm hip like that).
Big agency expertise.
University faculty smarts.
Social/Digital media savvy.
Fast results.
Start with the right objectives. Know your audience. What problem are you solving for them? Solid research can help. Having done this for 25 years doesn't hurt either.
A rose by any other name would smell just as sweet." - Shakespeare. Unfortunately, when it comes to business, the bard is wrong. Correct corporate and product naming, logo design, imagery, and brand positioning are key. Get it right, or beat your head against the wall trying to sell "Billy's Crap-a-licious Flowers.
Seems easy enough. A headline, a cool image, some copy. But to be honest, how many ads do you notice? Remember any? Did they persuade you? Let's build ad campaigns that actually work.
Founder
Scott is a passionate and compassionate business leader with tremendous vision and ambition. Scott drives his business dealings and decisions with a sense of purpose, fairness and the big picture in mind. I would recommend him to any organization seeking a leader that has the skill to invent new ideas and programs and then move them into the organization in a pragmatic way.
Scott's intelligence and enthusiasm made him a terrific colleague. His knowledge of and deep experience in marketing and branding were invaluable to our clients and colleagues, and contributed significantly to our success. He's also a personable, effective and innate organizer, implementation guru and leader!
Scott is an amazing person, colleague and business professional. I've sought him out on several occasions to help unravel complicated business situations and to provide inspiration and clarity. If you ever have the chance to work with him, do it. You won't be disappointed. Ever.
Scott has an incredible mind for asking the right questions and consequently getting to the right answers. This ability creates higher efficiency in engagement, time and ultimately productivity. Scott naturally facilitates collaboration with his creativity typically being the spark that ignites the idea flow. He is a veteran creative and leader who easily brings out the best in those around him. I always look forward to collaborating with Scott and his team.
Scott gets things done. He's creative, enthusiastic and is a consummate professional. He wins the respect of those he works with because he's able to quickly get up to speed on issues and challenges and then offer sensible solutions. Scott is great to work with.